AI Search Visibility Strategy Sprint for Law Firms

In-house marketing and business development teams

Marketing managers responsible for digital growth

Firms looking to improve visibility in AI-powered search

Firms evaluating the opportunities and risks of AI search before investing further

How AI search is changing the way prospective clients, journalists and referrers discover law firms

Whether your firm is currently visible in ChatGPT and other AI search platforms

The key signals that influence AI recommendations, including expertise, authority and trust

How your website, content and lawyer profiles contribute to AI visibility

The role of consistent and authoritative digital signals in building your firm

The highest-impact opportunities to improve your firm

Which actions to prioritise over the next 90 days and why

Which initiatives your team can implement internally and where additional support may accelerate progress

Identification of opportunities and gaps

Understand the factors influencing your visibility

Prioritise activities likely to have the greatest impact

Walk through your tailored 90-day roadmap

Personalised 90-Day AI Visibility Roadmap

Prioritised Recommendations and Quick Wins

Highest-priority actions, easy fixes and immediate trust signal improvements.

Content opportunities, profile improvements and structural changes that strengthen your presence.

Longer-term visibility initiatives, trust signals that need attention and recommended next steps.

Law firm marketing and business development teams

Boutique and mid-sized law firms, in-house marketing and business development teams, and marketing managers responsible for digital growth who want to improve their firm

The sprint includes a bespoke AI visibility audit, a tailored 90-minute virtual workshop for up to five attendees, a personalised 90-day roadmap, resource pack and a workshop recording. Contact us for availability and pricing.

AI Search Visibility Strategy Sprint for Law Firms

Understand how your firm appears in ChatGPT and AI search and leave with a practical roadmap your marketing team can implement in-house.

AI search is changing how your firm gets found

Platforms such as ChatGPT, Gemini and Perplexity are increasingly surfacing legal experts and firms based on signals of authority, expertise and trust. Potential clients, journalists and referrers are discovering firms through AI search alongside, and in some cases instead of, traditional search engines.

The central question is straightforward: what do these platforms currently know about your firm, and are you giving them the right signals?

This is a do-it-yourself programme. You leave with a clear strategy and implementation roadmap without committing to a full agency engagement.

Built for marketing and business development teams

This workshop is designed for firms that want to understand the opportunity and act on it internally.

Leave with clarity and a plan your team can act on

Before the workshop, we carry out a detailed assessment of your firm's current position, covering:

A live 90-minute workshop delivered virtually for your marketing and business development team. Together we will:

A prioritised plan tailored to your firm

Every firm leaves with a clear action plan built around its goals, practice areas and current level of visibility. The aim is to give your marketing team clarity, confidence and a plan they can begin acting on immediately.

A strategic introduction to Source of Truth

As part of the workshop, we introduce the concept of Source of Truth and explain why authoritative and consistent digital signals are becoming increasingly important in AI search.

Some firms will have the expertise and resources to develop this internally. Others may choose to explore it further through additional workshops and implementation support.

Find out more about the Source of Truth Workshop →

Discover how your firm appears in AI search and leave with a practical roadmap your team can implement in-house.

Up to five attendees · Delivered virtually